{"id":135,"date":"2022-12-15T19:27:04","date_gmt":"2022-12-15T19:27:04","guid":{"rendered":"https:\/\/ceowebltd.com\/blog\/?p=135"},"modified":"2022-12-15T19:27:04","modified_gmt":"2022-12-15T19:27:04","slug":"whats-next-in-the-ad-tech-vendor-tussle","status":"publish","type":"post","link":"https:\/\/ceowebltd.com\/blog\/whats-next-in-the-ad-tech-vendor-tussle\/","title":{"rendered":"What\u2019s Next in the Ad Tech Vendor Tussle?"},"content":{"rendered":"<p>Buyers and sellers are constantly looking for ways to improve the efficiency of programmatic supply paths. Ana Milicevic, principal of Sparrow Advisers, Lisa Arnold, vice president of programmatic strategy at Dentsu, and Greg Watkins, founder of AllHipHop.com, sat down with Adweek during our NexTech Summit to discuss the state of the programmatic landscape and what&#8230;<\/p>\n<p>from Adweek Feed https:\/\/ift.tt\/OXzvNGe<br \/>\nvia <a href=\"https:\/\/ifttt.com\/?ref=da&#038;site=wordpress\">IFTTT<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Buyers and sellers are constantly looking for ways to improve the efficiency of programmatic supply paths. Ana Milicevic, principal of Sparrow Advisers, Lisa Arnold, vice&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[5,4],"class_list":["post-135","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","tag-adweek-feed","tag-ifttt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What\u2019s Next in the Ad Tech Vendor Tussle? - CEOweb Ltd. 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